
Fueling Newsweek’s historic redesign through design system architecture
Newsweek’s digital experience was fragmented across legacy components. I helped lead the transformation to a unified visual language and token-driven design system.
Selected work

Newsweek’s digital experience was fragmented across legacy components. I helped lead the transformation to a unified visual language and token-driven design system.

At Zazmic I built Anvil UI from scratch, a Figma-to-code design system and Storybook made for AI agents. Teams now assemble an agent experience from tested parts instead of designing and coding it from zero on every project.

As a Lead Product Designer for over a year, I redesigned strategic parts of the product while working on the new features in parallel, as well as making continuous UX improvements followed by A/B testing.

I came up with CSS Peeper, designed it from the first sketch to the 2025 relaunch, and grew it to 500,000+ weekly users and around 4 million installs without spending anything on ads. After eight years as a free tool, we turned it into a freemium product that pays for itself.

Grist is my side quest. A new drop lands every Friday, a rule, prompt, checklist, spec, skill or workflow from my product design work, ready to paste into Claude, Cursor or a CLAUDE.md. I designed and built all of it, from the rarity system to a plugin marketplace for Claude Code.

I joined BeatStars to elevate the user experience across multiple platforms. I was responsible for increasing the conversion rate of product listing pages, and search filters UX improvements of cross-platform experience (web, iOS, and Android).

On behalf of XWP I worked with the product team to deliver UX improvements and new features for the open-source Google Material Design plugin for WordPress.

I joined BeatStars to elevate the user experience across multiple platforms (iOS, Android, web). My role encompassed introduction of cross-platform design system, designing new product features and continuous UX improvements.

I established a scalable design system for Pantheon, contributed to documentation, provided guidance to designers, and collaborated with the engineering team to integrate components into Storybook.

I led a team of designers working on XWP's client projects. I was responsible for team leading, growth support, enhancing hiring and onboarding experience, mentoring and design toolkits.